IS-A Boon for Businesses

IS-A Boon for Businesses
26 May 2021

To remain competitive in the Growing business world, businesses must stay on top of technological advances. The use of information systems in business gives managers the information they need to work efficiently and effectively.

What do you mean by Information system?

Information systems are a combination of multiple resources, including hardware, software, connections to computer systems, and end users. These resources facilitate the processing and dissemination of information. Information systems collect, store and process data for end users in various projects.

An important aspect of this technology is personalization. Depending on the capabilities of the software, users can customize the information according to their needs. For example, an HR manager through a Human Resource Software can generate reports that identify his employee's activities or obtain real-time data to identify work environment grievances and determine if counselling is needed.

Why are Information Systems important to business?

Information systems help a company's decision-makers make informed decisions for the business. Information technology enables prepared data on all areas of the business as it offers current data, general information and trend analysis. You will be able to use this information about the business environment and finances to advance long and short term business execution.

Efficient functioning:

In order to achieve higher profitability for your business, it is essential to continuously improve the efficiency of business operations. This is possible by always keeping the right amount of inventory so that you can always give your consumers what they want.

New products, services, and business models:

For companies to manufacture new products and services, information systems play a crucial role. IS systems also help create new business models, and these can describe how a company produces, designs and sells its products.

Behavioral Changes:

The information system can also help better communication between employers and employees. It works best because it systematically stores information including documents and files in folders that are easily accessible and shared by employees.

In this way, he oversees the flow of information between management and lower level employees.

Better decision making:

Information systems help managers make informed decisions using real-time data. Continuous informed decision-making improves decision-making power and avoids wasting time searching for information.

How Information Systems are Transforming Business in this Competitive Era?

Changing technology and innovative new business models have transformed social life and business practices. Smartphones, social media, texts, emails and webinars have all become essential business tools, because that's where your customers, suppliers and colleagues are found.

Businesses use information technology to detect and respond to rapidly changing customer demand, reduce inventory to the lowest possible levels, and achieve higher levels of operational efficiency. Supply chains have become faster, with businesses of all sizes relying on just-in-time inventory to reduce overhead costs and get to market faster.

As print newspaper readership continues to decline, more than 600 million people read a newspaper online and millions more read other news sites globally. About 1 billion people watch a video online every day, 66 million read a blog and 25 million blog posts, creating an explosion of new writers and new forms of customer feedback that weren't there five years ago. The social networking site Facebook attracted over 1.8 billion unique visitors monthly in 2020 worldwide. Businesses are starting to use social networking tools to connect their employees, customers, and managers around the world. Many fortune 500 companies now have Facebook pages, Twitter accounts, and Tumblr sites. E-commerce and internet advertising continue to grow. Google's online advertising revenue topped $ 147 billion in 2020, and internet advertising continues to grow more than 15% annually, reaching over $ 378 billion in Spending in 2020.

Strategic Business Objectives of Information Systems

Entire sectors of the economy are almost inconceivable without substantial investments in information systems. E-commerce companies like Amazon, eBay, and Google simply wouldn't exist. Today's service industries - finance, insurance and real estate, as well as personal services such as travel, medicine and education - could not function without information systems. Likewise, retail companies like Walmart and manufacturing companies like General Electric need information systems to survive and thrive. Just as offices, telephones, filing cabinets, and large efficient buildings with elevators were once the foundation of business in the 20th century, information technology is a foundation for businesses in the 21st century.

There is a growing interdependence between a company's ability to use information technology and its ability to execute business strategies and achieve business goals. What companies would like to do in five years often depends on what their systems will be able to do. Increasing market share, becoming the high-quality or low-cost producer, developing new products and increasing employee productivity are increasingly dependent on the types and quality of systems. Information from the organization. The more you understand this relationship, the more valuable you will be as a manager.


From the above information, you should get an idea of the importance of information systems for business. Therefore, there is a need for technical skills and employees who can function and are able to manage information-based tools.

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